About a decade ago, when I worked in digital marketing – though it was a decade ago, so it was called ‘online’ back then – I used to blog, mainly for Pan Macmillan, which was where I then worked. I moved across to editorial, where I have been ever since (first at Pan Macmillan and then at Arrow) and where I’ve been busy editing, publishing, reading and not blogging for over 8 years.
And now, about to move to a new role as Publishing Director of digital fiction publisher Bookouture, I suddenly decided to begin again.
When I used to blog back in 2008, it was still a new-ish thing. I read a few book blogs, I knew of a few more that I didn’t follow quite as closely, but book blogs did not play the critical part in the publishing landscape that they now do. Broadsheet newspapers have always focused on literary fiction and non-fiction and what has been interesting, watching the rise of book bloggers, is seeing how far they’ve gone towards filling a gap as a recommendation engine for readers of commercial fiction, both physical and digital.
Publishers spend a lot of time talking about the books we are publishing, but I hope that this blog might be an opportunity for me to talk about books and bookish stuff that isn’t just my own. I’ll kick off shortly with my own books of 2016, which for the last 8 years, I’ve very much struggled to cram into tweets.
Hopefully I won’t wait another decade to post again. Although you never know.